Yes, Google Adwords once again keeps saying that they are making changes to their URL policy. Now, for all your display URLs they must have the same top level domain. This policy change takes effect on the week of 2/24/09. This means you can no long display multiple display URL domains within s single ad group. If your website is www.yoursite.com your display URL must match the destination URL.
The funny thing about the change is that Google announced this change to take effect on 4/1/08 and people was still not following the rules. Google Adwords team sent out warnings to them but did not shut down their campaigns. Now they are at it again. Will the Google Adwords team finally start enforcing this rule now or just blow a lot of hot air? Who knows. But just incase they do this time then here is what you need to know.
These are the following acceptable ads for Google Adwords group:
-www.yoursite.com
-www.example.yoursite.com
-www.yoursite.com/example/example1/
-www.yoursite.com/index.html
The following is no long accept:
-www.yoursite.example.com - This would open to identical content.
-www.yoursite.co.uk - This would lead to a different site to - www.yoursite.com
-www.yoursites.com - this could lead to a redirected page to - www.yoursite.com
You are going to have to make sure that you keep your ad groups separated for each domain. This is suppose to allow you to better track the various domains in your Google Adwords account. And speaking of tracking URLs you can still use them. Here is an example of what is ok:
DisPLay URL: www.yoursite.com
Destination: www.tracking.com/yoursite321
Landing page: www.yoursite.com/product/
This would not be ok:
Display URL: www.yoursite.com
Destination: www.tracking.com/yoursite321
Landing page: www.tracking.com
Google claims that this is suppose to give a higher quality experience for visitors and provide more relevant results but I don't see how. I am not sure why this change was even necessary. I mean who really cares if the display URL is not exactly the same as the destination URL. They already disallowed redirects from their campaigns so you can not send visitors to something that is not related to the ad so what is the point? This doesn't seem to be a big deal at all to me but if you want to continue to use the Google Adwords service you have to play by their rules.
The UrL policy applies to all who use Google Adwords, no exceptions. At least I have not heard of any. For most of you this should not be a problem at all. Only a small percent of people, I think, will have to make a few changes in how they group and display their URLs on their ads. Just make sure your display URL matches your landing pages and you will be just fine.
Having a hard time making money with you PPC campaigns? You need to check out our home business reviews. If you still need more help then check out the other products here at: Product Reviews
Sunday, February 22, 2009
Friday, February 20, 2009
Google Cash Detective Scam is coming again?
I bet some of you have seen that Google Cash Detective 2 is launch on march 10 2009. We could not believe it since back it 2007 the first release was so bad. Chris Carpenter really has some nerve bringing back the scam product. For some of you who did not see the first review for Google Cash Detective then you can see it here at Google Cash Detective 2. Don't let yourself by fooled by Google Cash Detective 2 like some many other people was back in 2007. Plus check out all the other products to avoid as well.
Thanks and hope to here your input on this.
Thanks and hope to here your input on this.
Thursday, February 19, 2009
Duplicate Content Issues Solved by Google with Canonical URL Tag
By Ellis Jackson Jr
You probably have it on your website right now. If duplicate content is and issue for you then you need to correct it now. Google penalizes webpages that have the exact same content. Maybe you created a page then you wanted to rename that page for better search engine placement? But there is a problem. See, you already have links going to that url and if you chance it then those links will be lost and so will the traffic that it brings. So what can you do about it to keep the traffic without create duplicate content? Well Google has just release a code that can help.
Now as you know Google has issues with duplicate content. Google wants to show unique content. That means that you need to make sure that each page you create is optimized for different keywords. But sometimes while you are creating a website you may end up have two or more URLs with the same content.
See, "www.example.com/" and "www.example.com/index.html" and "example.com/index.html" can be considered three pages. This can cause link dilution and Google may index the pages lower because of it. You might not always be able to get rid of the page so you are left with duplicate content issues. You want to clean that up right away so you can gain in search engine ranking.
On February 12 2009 Google has announced the Canonical URL Link Tag. This little tag will let Google know that you want a certain page to be considered the official address for the content created. It only works for Google but hopefully the other search engines will soon recognize the tag or at least create their own. It is very easy to set up. All you do is take this code that looks like this.
All you need to do to make the Canonical URL Link Tag work is replace the "yoursitename.com/correct-page.html" with your sites name and page you want to be the official page. Then just copy and paste the link into you page into the head section of your website where the meta data is located. Once done, when Google crawls your site again you will be letting Google know that this is the page you want Google to index and this alone.
Now if you have duplicate content from two different domain names then it will not work. The Canonical code only works with sub domain names from a single top level domain. So if you have multiple pages on your website that lead to the same content this should hopefully solve this problem.
Well now that you have the Canonical URL Link Tag it is time to put it to good use. Start searching for any duplicate content pages you might have and get them taken care of fast. The sooner you do, the better the ranking you will have.
If you like this tip then come see more here at Niche Marketing. You will find all kinds of tips for building niche websites, getting traffic, finding the right home business product and more. To see are products we have reviewed then go straight to: http://www.allproman.com/product-reviews/
You probably have it on your website right now. If duplicate content is and issue for you then you need to correct it now. Google penalizes webpages that have the exact same content. Maybe you created a page then you wanted to rename that page for better search engine placement? But there is a problem. See, you already have links going to that url and if you chance it then those links will be lost and so will the traffic that it brings. So what can you do about it to keep the traffic without create duplicate content? Well Google has just release a code that can help.
Now as you know Google has issues with duplicate content. Google wants to show unique content. That means that you need to make sure that each page you create is optimized for different keywords. But sometimes while you are creating a website you may end up have two or more URLs with the same content.
See, "www.example.com/" and "www.example.com/index.html" and "example.com/index.html" can be considered three pages. This can cause link dilution and Google may index the pages lower because of it. You might not always be able to get rid of the page so you are left with duplicate content issues. You want to clean that up right away so you can gain in search engine ranking.
On February 12 2009 Google has announced the Canonical URL Link Tag. This little tag will let Google know that you want a certain page to be considered the official address for the content created. It only works for Google but hopefully the other search engines will soon recognize the tag or at least create their own. It is very easy to set up. All you do is take this code that looks like this.
All you need to do to make the Canonical URL Link Tag work is replace the "yoursitename.com/correct-page.html" with your sites name and page you want to be the official page. Then just copy and paste the link into you page into the head section of your website where the meta data is located. Once done, when Google crawls your site again you will be letting Google know that this is the page you want Google to index and this alone.
Now if you have duplicate content from two different domain names then it will not work. The Canonical code only works with sub domain names from a single top level domain. So if you have multiple pages on your website that lead to the same content this should hopefully solve this problem.
Well now that you have the Canonical URL Link Tag it is time to put it to good use. Start searching for any duplicate content pages you might have and get them taken care of fast. The sooner you do, the better the ranking you will have.
If you like this tip then come see more here at Niche Marketing. You will find all kinds of tips for building niche websites, getting traffic, finding the right home business product and more. To see are products we have reviewed then go straight to: http://www.allproman.com/product-reviews/
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